Privacy Policy
Effective Date: October 8, 2026
This Privacy Policy explains what information we collect, how we use and share it, your rights, and how to contact us. It applies to information collected through our website and other online services operated by Dalton Postar’s Affordable Lighting (collectively, the “Services”).
1. Information We Collect
1.1 Personal Information You Provide
We may collect personal information that you voluntarily provide to us, including:
- Name
- Email address
- Phone/mobile phone number
- Postal address
- Billing and payment information, when applicable
- Information submitted through contact forms
- Communications you send to us, including inquiries, support requests, and feedback
1.2 Information Collected Automatically
When you use our Services, we may automatically collect certain information, including:
- Pages visited and other website usage information
- Device and browser information
- IP address
- Operating system and device type
- Referral and marketing source information
- Log files and similar technical information
1.3 Cookies and Similar Technologies
We may use cookies, web beacons, local storage, and similar technologies to operate and improve our website, analyze usage, and provide relevant content.
2. How We Use Your Information
We may use the information we collect to:
- Respond to inquiries and requests submitted through our website
- Provide, maintain, and improve our Services
- Process transactions and fulfill orders
- Communicate with you regarding your inquiries, requests, orders, or services
- Send text messages (SMS) when you have provided appropriate consent
- Send marketing communications when you have provided consent where required
- Personalize your experience
- Detect, investigate, and prevent fraud or other illegal activities
- Comply with applicable legal obligations
SMS/Text Messaging
Dalton Postar’s Affordable Lighting uses an automated SMS notification service to alert its business owner when a prospective customer submits an inquiry through our website contact form. These notifications are sent exclusively to the business owner’s designated mobile number and may include the contact information and inquiry details voluntarily submitted by the prospective customer. Website visitors and prospective customers are not enrolled in this automated SMS notification program and do not receive text messages through it.
The business owner has expressly consented to receive these recurring notifications. Message frequency varies based on the number of website inquiries received. Message and data rates may apply. The business owner may opt out of these notifications at any time by replying STOP. For assistance, reply HELP. We do not sell or share mobile phone numbers or SMS opt-in information with third parties or affiliates for their own marketing or promotional purposes.
3. SMS Consent and Mobile Information
Your mobile phone number and SMS opt-in information are treated separately from other personal information.
We do not sell, rent, or share your mobile phone number or SMS opt-in/consent information with third parties or affiliates for their own marketing or promotional purposes.
We do not transfer or sell SMS consent or mobile opt-in information to third parties, lead generators, or affiliates for marketing purposes.
We may disclose information to service providers that assist us in operating our business and providing services to you, such as our SMS messaging provider, website hosting provider, or other technology providers. These service providers may process information solely as necessary to provide services to us and are not authorized to use your mobile information or SMS consent for their own marketing or promotional purposes.
Your SMS consent applies only to communications from Dalton Postar’s Affordable Lighting and does not constitute consent to receive marketing messages from unrelated third parties.
4. Sharing and Disclosure of Information
We may share personal information with:
- Service providers and vendors that perform services on our behalf, such as hosting, payment processing, website services, analytics, email delivery, and SMS messaging services
- Law enforcement, regulators, or other parties when required by law or when necessary to protect our rights, property, or safety
- Parties involved in a merger, acquisition, financing, bankruptcy, or sale of assets, subject to applicable law
We do not sell, rent, or share mobile phone numbers or SMS opt-in/consent information with third parties or affiliates for their own marketing or promotional purposes.
We do not sell personal information for monetary consideration.
5. International Transfers
Our systems or service providers may transfer or store personal information in countries other than your own. Where required by applicable law, we implement appropriate safeguards to protect personal information.
6. Data Retention
We retain personal information for as long as reasonably necessary to provide our Services, respond to inquiries, fulfill the purposes described in this Privacy Policy, comply with legal obligations, resolve disputes, and enforce agreements.
When information is no longer required, we may delete or anonymize it, subject to applicable legal and business requirements.
7. Your Rights and Choices
Depending on where you live, you may have rights regarding your personal information, including:
- Access: Request information about the personal information we maintain about you.
- Correction: Request correction of inaccurate information.
- Deletion: Request deletion of personal information, subject to applicable exceptions.
- Portability: Request certain personal information in a commonly used format.
- Restriction: Request limitations on certain processing.
- Objection: Object to certain uses of your personal information.
- Marketing choices: Opt out of certain marketing communications.
You may also opt out of SMS communications by replying STOP to an SMS message.
To exercise applicable privacy rights, contact us using the contact information provided on our website.
8. California Residents
If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA), including rights to know, delete, correct, and opt out of certain sales or sharing of personal information.
These rights are subject to applicable legal exceptions.
9. Cookies and Similar Technologies
We may use cookies and similar technologies for essential website functionality, analytics, personalization, and advertising.
Most web browsers allow you to control cookies through browser settings. Disabling certain cookies may affect website functionality.
Third-party analytics or advertising providers may use cookies or similar technologies in accordance with their own privacy policies.
10. Third-Party Services and Links
Our Services may contain links to third-party websites or services. We are not responsible for the privacy practices of third parties. We encourage you to review the privacy policies of third-party websites before providing personal information.
11. Security
We use reasonable administrative, technical, and physical safeguards designed to protect personal information. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.
12. Children’s Privacy
Our Services are not directed toward children under the applicable minimum age. We do not knowingly collect personal information from children in violation of applicable law.
If you believe that we have collected personal information from a child, please contact us so that we can take appropriate action.
13. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. When we do, we will post the updated policy on our website and update the effective date.
If we make material changes to how we use personal information, we may provide additional notice where required by law.
14. Contact Us
If you have questions about this Privacy Policy or our privacy practices, please contact Dalton Postar’s Affordable Lighting through the contact information provided on our website.